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Converse reinvents the iconic Chuck Taylor with elevated De Luxe collection. Edge of Style campaign invites style leaders to embrace the limits of their fashion journey.

Converse, a champion of creativity and self-expression, is encouraging fans to Discover their Edge of Style, as it adds elevated new styles to the De Luxe collection and rolls out a series of high heat collabs with female designers and creatives.

This Spring, Converse advances style, fit, form and function with the addition of a newly elevated styles that go beyond the expectations of the Chuck, mixing classic with Luxe. Joining the recently introduced an immediate fan favorite, the Chuck 70 De Luxe Heel, is the Chuck 70 De Luxe Wedge – which offers up to four inches of elevation.

The styles transform the brand’s iconic rounded rubber toecap into one with angular, squared proportions for an entirely new dimension and expression, while evoking the Chuck Taylor’s notable DNA up top – featuring stitch detailing, octangular Converse patch and classic colorways synonymous with the brand.

The new De Luxe collection launches alongside a series of global high heat collabs with female creative collaborators including Martine Ali, and Feng Chen Wang. Each collaborator is known for charting new paths and redefining the status quo, and Converse has offered the iconic Chuck Taylor silhouette as inspiration, and a catalyst for creativity to define the future of fashion.

To launch the new ‘Edge of Style’ campaign, Converse becomes the catalyst for discovery enabling you to explore what it means to push beyond style limits.

The Chuck 70 Deluxe Wedge are now available in The Exchange TRX, Pavilion, Mid Valley, Sunway Pyramid, One Utama outlets and our Digital Flagship store

For more information about Converse products, its collaborators, and upcoming drops, visit

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Converse has been a leading name in the world of sneakers and streetwear since its inception in 1908. With a rich history spanning over a century, Converse has become an iconic brand known for its classic designs, innovative collaborations, and commitment to creativity and self-expression.

From the iconic Chuck Taylor All Stars to the latest releases in their sneaker lineup, Converse continues to push the boundaries of design and style. With a diverse range of products and collaborations with artists and musicians, Converse has become a symbol of individuality and rebellion, inspiring generations of fans across the globe.

Today, Converse remains committed to empowering individuals and promoting self-expression through its products and initiatives. With a focus on sustainability, diversity, and inclusivity, Converse is dedicated to creating a better future for both people and the planet.

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